All mammals have an endocannabinoid system like humans do, so CBD works much in the same way in our pets as it does for us. Pet 7 in Natural Flavor meets the exact same quality, verification, purity, and effectiveness as our CBD7 for humans. If your pet has anxiety, pain, or other similar symptoms, their cannabinoid system may need a boost. The recommended dose is 1/4 dropper (.25ml) daily and can be adjusted up or down for pet size. Our 30ml bottle lasts about 4 months at the recommended dosage.